Reverse psychology advertising6/13/2023 ![]() The relationship between reverse psychology and control A mother suggesting that her daughter can’t afford to buy her father a birthday present, thus prompting the daughter to go out and purchase a gift, is an apt example. Another is suggesting a person is incapable in a bid to help them harness their capabilities. ![]() ![]() In the psychology sphere it’s referred to as ‘paradoxical intervention.’ Suggesting one thing, anticipating anotherįor example, a common form of reverse psychology is to ban an action or behaviour with the intention of inspiring the subject to do just that. Reverse psychology is one of the more widely recognised techniques, used by both professional psychologists and everyday people alike.īut what exactly is reverse psychology, and what makes it so powerful?Īs the name suggests, reverse psychology is based on the idea that it’s possible to advocate for a belief or behaviour that’s opposite to the one that’s desired, with the goal of triggering the subject to do the opposite of what’s suggested. ![]() The mind is an infinitely complex mystery, with countless theories on how to master, control and influence the cognitive faculties that are intrinsic to every human.
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